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Firm DNA - Jerrold S. Seeman, Esq.
Jerrold S. Seeman, Esq. is President and Chief Executive Officer of Luxcore, Ltd., the U.S. Department of Justice-registered communication agency that is the official representative of the Luxembourg Board of Economic Development. An attorney and senior corporate public relations/public affairs counselor, he advises senior management and government officials and executes positioning strategy for mergers and acquisitions, control contests, investor relations, financial transactions, litigation, crises, bankruptcy, community and labor relations and national economic development.
He has provided communications and investor relations counseling to new technology IPOs and managed global marketing campaigns for e-commerce clients. He serves as a corporate spokesman and directs media relations, as well as interpreting legal disclosure requirements and overseeing their compliance. He is trained in corporate and securities law.
He is a specialist in developing and implementing comprehensive communications programs for global companies undergoing transition and forming a new identity as a result of a merger, acquisition or divestiture. In this capacity, he has counseled Roche Holding in its acquisition of American biotechnology company Genentech; Rhone Poulenc in its acquisition of Rorer Group; Accor in its acquisition of the Motel 6 hotel chain; and Unilever in its acquisition of the Calvin Klein and Elizabeth Arden brands.
He has devised and conducted communications to shareholders, employees, the international, national, financial and trade media, customers, suppliers and regulators. In the course of this work, he has authored advertising campaigns, quarterly and annual reports and earnings releases, speeches, internal communications briefs, brochures, fact sheets, media backgrounders and position papers. He also possesses extensive experience in media training, as well as training for governmental and shareholder meetings.
As an investor relations practitioner, he has conducted programming and execution for companies initiating an IPO, and seeking to access the American capital markets from overseas. Executing investor relations for foreign companies listing equities in the U.S., he has provided senior counsel to Mexican companies Cemex and Empaques Ponderosa, to assist their listing of American Depositary Receipts (ADRs). He also oversaw all aspects of the listing of ADRs on the New York Stock Exchange by Enterprise Oil, a major British oil company.
A graduate of Georgetown University Law Center, he pursued graduate and undergraduate studies in psychology at New York University. Past President and Member of the Board of the Georgetown Club of Metropolitan New York, he is also a member of The University Club.
